Generate Boat & Yacht Buyer Leads.
Automate Service Follow-Up.
Grow Your Sales.

Are you an owner of a high-value vessel that needs sales promotion?

Or is your boat dealership’s marketing stuck in neutral?

As a Marketing Technologist specializing in marine dealerships, we combine data-driven strategy, automation, and targeted digital campaigns to bring in high-quality boat buyer leads and drive more closed sales. From optimizing your boat listings for search and conversions, to running performance-based ads across Google, Meta, and marine marketplaces, we help you turn browsers into buyers—and buyers into repeat customers.

Whether you’re selling wake boats, yachts, or personal watercraft, I align your marketing systems with your sales goals—so your team can focus on delivering exceptional customer experiences on the water.

Let's talk boat marketing

With a quick 15 minute phone call, we can identify technologies or campaigns that will boost your Seattle boat or yacht brokerage or dealership.
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    Technology We Deploy for Boating Companies

    Marine Marketing Articles

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    Top Online Listing Services for Boats and Yachts — And How They Boost Dealership Exposure

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    TOP 10 BOAT MARKETING FAQS

    The most effective strategies include local SEO, Google Ads, YouTube video marketing, social media campaigns, and email remarketing. Highlighting local inventory and seasonal promotions targeting Seattle’s boating community is key.

    Use Google Ads to target high-intent keywords like “boats for sale in Seattle” or “Seattle used boat dealers.” Pair that with SEO-optimized inventory listings and lead capture forms to collect information from site visitors.

    Focus on keywords like:

    “Seattle boat dealership”

    “used boats for sale Seattle WA”

    “new fishing boats Seattle”

    “Seattle yacht dealer”

    “wakeboard boats Seattle”

    Include brand and model-specific terms as well, like “Yamaha boats Seattle” or “Nautique dealer Seattle.”

    Use Google Ads for people actively searching to buy and Facebook Ads for retargeting and lifestyle content. Facebook and Instagram are great for showing off boat photos, testimonials, and event promotions, while Google captures ready-to-buy leads.

    Extremely important. Seattle buyers often check Google, Yelp, and Facebook before visiting a dealer. Positive reviews improve local SEO and increase trust. Ask satisfied customers to leave reviews and respond to feedback professionally.

    Video builds trust and drives conversions. Use YouTube or social video to showcase walkthroughs of inventory, customer testimonials, and on-the-water footage. Embed these videos on your website and social pages to keep users engaged.

    Include your dealership’s name, address, and phone number (NAP) consistently across your site and Google Business Profile. Use Seattle-specific landing pages and keywords. Create content around “buying a boat in Seattle,” seasonal boating tips, and local marina info.

    Post about:

    Boat maintenance tips for Seattle’s climate

    Top boating destinations in Puget Sound

    Buying guides for first-time boat owners

    Customer success stories

    Seasonal sales and trade-in opportunities

    This builds authority and keeps potential buyers engaged between purchase cycles.

    Use tools like Google Analytics, Facebook Pixel, and inventory tracking to measure lead source, website engagement, and ad performance. Track cost-per-lead (CPL), form submissions, call volume, and showroom visits tied to digital touchpoints.

    Seattle buyers often prioritize fishing boats, wakeboard boats, and family cruisers suited for Puget Sound and Lake Washington. The market is seasonal but competitive year-round, so dealers must use targeted, locally relevant campaigns and showcase real-time inventory.